Your product works. It doesn’t look like it.
I redesign your website and the product behind it. The website in three to five working days. Nothing about how it works changes.
Your URL. A clearer way forward.
Send the page and briefly describe where it feels off. The rest becomes visible.
- Day 1
I find the moments where the first impression loses momentum.
- Day 3
Content, rhythm, and attention receive a clear order.
- Day 5
The page feels like a product people want to trust.
The idea is good. The design doesn’t show it.
Why this takes days and not months
I do one thing, and I do it over and over. Same kind of product, same process, same questions. What looks fast here is repetition.
Design and build from one pair of hands
No account manager, no designer handing off to a developer, no brief passed down a chain. I design the website and write the code for it, which is why the finished thing looks like the draft. You send the URL, I reply.
Fixed price, not an hourly estimate
If it takes me longer than I planned, that’s my problem.
I read the product first
I sign up, click through and work out what it does before I open the first layout. On most indie sites both things are true at once: it looks like a side project, and the copy explains the product the way the founder thinks about it.
You own all of it
Source files, copy, deployment. Nothing is locked to me, and there’s no retainer waiting at the end.
Same body. Different skin.
Your product is in the same position. It already works, but nobody can see that. I rebuild your page, design it and rewrite the copy. I change nothing in your code. Drag the apple around once.
The decision is made before the first sentence is read.
Nobody reads first and judges after. It runs the other way round.
You land on a page and you know straight away whether you are staying. At that point you have read nothing. The verdict is already in.
This is not unfair to good code, it is a reasonable shortcut. From the outside nobody can check whether your database is built well. The only piece of your work that can be checked before buying is the one on the screen. So people go from that one to all the rest.
A product that looks like a prototype gets treated like one. The price included.
Three steps
You send the URL
If the interface is part of it, I need access to the product. I have to see the screens to work on them. That’s the whole brief to start with. I’ll ask if something’s missing.
I design and build
Layout, typography and structure come first, and the copy grows alongside them. For the website you get a private preview link, usually within three working days. For the interface it depends on how many screens there are; I’ll tell you how long once I’ve seen them.
You review, I ship
One round of changes, then it goes live on your domain or comes to you as files.
Who you’re dealing with
I design and build it myself, not an agency.
I’ve seen enough indie products to know the pattern: the thing works, but the website looks like a side project, and inside the screens still sit the way the generator spat them out. Straightening that out is the whole job.
Price
The price is set before I start.
What it costs depends on the scope. A single landing page is done in a few days. Add docs and a pricing page and it takes longer. With the interface it makes a difference whether your product has four screens or forty. Send me your URL and say what you need. Then I give you a number and a date, and they hold.
Send me your URLIncluded
- A website designed and written around what your product actually does
- Design: layout, typography, colour and visual structure
- Headline, structure, sections and the full copy
- The design of the product itself, if you want that too
- Component states and empty views, handled the same way across every screen
- Responsive build for phone, tablet and desktop
- One round of revisions
- Deployed to your domain, or handed over as files
- Three to five working days for the website, from the day I have access
Not included
- No changes to functionality, logic or backend
- No new features and nothing touched in the database
- Logo, brand identity or illustration work
- Ongoing maintenance, retainers or content updates
- Legal texts: you provide the imprint and privacy policy
- Paid stock photography or licensed fonts
- Ad campaigns, SEO retainers or analytics setup
Common questions
Send me your URL
One email with your link. I’ll reply with what isn’t working on your website and whether I’m the right person to fix it.